AIRE
09/2020 | Barcelona, Spain
Project: University of Barcelona
Product Designer: Marta Lalinde
Tutor: Oriol Ventura
Study of needs | Product design and adaptation to Iberia | Materials and feasibility study | Production costs and savings.
Design project of a new packaging concept for airplane interiors that seeks to substantially reduce the use of single-use plastics on each flight.
Physically, it consists of a base tray into which different modules are fitted. They are all single-material, so they are easy to recycle.
They are graphically adapted to the Iberia brand and will form part of its new sustainability project “Life+Zero Cabin Waste”, which aims to reduce the environmental impact of commercial flights by using sustainable, ecological, reusable, biodegradable or compostable materials.
In response to this need, the pack makes mealtimes easier for both flight attendants and passengers, as it is stackable, lightweight and divided into compartments.
2023
Marta Lalinde ©
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